Archive for February 2009
Money Back Guarantee – Yey or Ney

I was very recently asked as to whether I offer a Money Back Guarantee as a logo designer.
I don’t offer any such guarantees and I have a good reason for that. Unfortunately if we lived in a world where everyone was honest and ethical I could, but we don’t live in that world.
Duplicate Logo Designs
I’ve talked a lot recently about logo designers emulating one another and how important it is to be unique when designing a corporate identity.
Here are examples of logo design/graphic design firms which each have a very similar design concept in their portfolios: I haven’t been hunting these down, I’ve literally stumbled across them all in the last week or so, just by sheer incidence. Read the rest of this entry »
Websites As Brand Marketing Tools

When designing a website for your company it’s important to ensure that it is in keeping with your company image, brand identity, and provides brand image consistency.
Also bear in mind that no matter how well branded and designed your website is, if it’s for instance slow to load, cluttered, hard to navigate or flashy with no substance then it does no favors for your company.
Design is important, but equally so is substance and content that relates to your offering and your identity and attempts to offer it’s visitor a little bit more than just a bit of info and a contact form. Read the rest of this entry »
Web 2.0 for Brand Marketing

Web 2.0 is a phrase coined just after the .com bubble crash of 2001 to describe the changing trends in the www – World Wide Web.
Most notably web 2.0 is often used to describe the newer functionality of web communications, information sharing, communities, and collaboration.
The newest breed of what we would describe as ‘web 2.0’ websites would include those websites such as; Social networking, Video sharing, Blogs, and Social Bookmarking. Some examples of these include YouTube, MySpace, Facebook, Youmeo, Twitter and Flickr; Read the rest of this entry »
Inspiration Or Plagiarism

Inspired by my earlier post today I ask the question as to whether looking at other graphics designers works on inspirational collections amassed at websites such as at Logo Pond and Logo Lounge offers Inspiration or Plagiarism?
Is the urge to copy too tempting during a creative block, or is it all innocent and in the subconscious? The copying other designer’s work is rife and there are many discussions on this matter across the Internet:
Rather ironically Dache himself comments on this posting of another designer complaining of theft>>
Some excellent examples from
Red Fox Logo Design Plagiarism
You may be surprised to know that the logo design community is fairly rife with plagiarism (copying other people’s designs) and this week we have the logo design community up in arms over the apparent theft of Logomotives design for ‘Red Fox’, very closely replicated by respected designer Dache’s (David Pache) ‘Art Fox’ design.
The designs are near identical. Read the rest of this entry »
Google Alerts Finds Lauren Radley

Don’t you just love Google Alerts. I’ve recently found out about Google Alerts … I know, why on earth I’ve only just found out about it I don’t know, but at least once a week I stumble across some really interesting websites.
Today I was checking out my ‘illustration’ alert and came across the wonderful designs of Lauren Radley. Read the rest of this entry »
Rebranding An Established Business

For the last two weeks I’ve been working on a redesign of the Ask Lilach virtual assistant service brand identity and this below is my favourite design out of the three concepts presented. A design has not been chosen as of yet. Read the rest of this entry »
Dance Academy Graffiti Logo Design

The Delaney Academy Of Irish Dance asked me to create a different version of their company logo – not necessarily similar to the existing logo in any way, but one that was less corporate and instead something that would appeal to the teenagers that attend the classes because it was the aim for the new design to feature on class garments such as hoodies, bags and Tshirts. Read the rest of this entry »





