Design Projects

Old Vector Illustration Projects

Vector Illustration of a House

I have some new illustration work coming up; drawing a building frontage and floor plans for my client to use in a presentation to the bank for their latest business development plans which involve purchasing a show room.

While discussing potential ‘drawing styles’ for the building frontage I remembered a highly relevant vector illustration project from 2006 worth showing them, where I was commissioned to draw an illustrated model/mock up of a smart home to be used in the marketing for a range of smart home technologies. Read the rest of this entry »

Eggs-traordinary Seasonal Marketing

Seasonal Marketing Design

I just had a bit of fun copy writing and designing the Easter marketing for long standing client Active Smile, and proving along with it, that you can use just about any celebration in the yearly calendar of events and incorporate it in your marketing. In other words, the event gives you an excuse to remind your customer base that you exist. Read the rest of this entry »

Product Packaging Design

Product Packaging Design

I was excited to receive new product samples in the post from identity design client Essentials for Men this week. They’ve stamped their identity (and our label designs) onto their latest addition to the Essentials For Men product range, all due to be sold in their online shop once launched.

Essentials for Men has been an end to end identity design and branding project for us; starting with company logo design and including stationery design, product labelling, and front end web design. Now a registered Trademark Essentials for Men will be offering luxury men’s skincare, bodycare, gift sets and accessories. Read the rest of this entry »

Logo Design Casestudy; So Shall Bea

Company Logo Design

So Shall Bea came to us in November looking for a new company identity for their already flourishing business startup; a business offering email marketing services, and follow up social media support for content sharing.

The design brief included the need to be create a strong image representing an ‘enthusiastic’ brand, and that this image ideally be ‘quirky’ in some way.

I’ll go through the logo design concepts presented to the client, one by one. Read the rest of this entry »

Book Cover Design

Book Cover Design

Following a recent book cover design project, Wealth For Women were kind enough to post me the book itself once printed.

The book, which is a woman’s guide to achieving financial security, needed a cover design that conveyed the sense of a confident financially independent woman. I decided that a classy illustration was a good way to go and the below book design was born. Read the rest of this entry »

Logo Design Project

Logo Design Concepts

I thought I’d share a recent logo design project with you, the design concepts presented and the revisions leading up to the final design.

Inspire Reiki are a relatively new, but successful business local to Truly Ace and contacted us to discuss an overhaul of their brand image as part of their ongoing business development, starting with a logo design and business cards.

The logo design in force for Inspire Reiki at the time of approach, is shown below.

Logo Design Concepts

Read the rest of this entry »

SEX Sells

Sex Sells Marketing Methods

Dental marketing client, Active Dental came up with a fabulous idea the other day – a novel way of advertising cosmetic dentistry using the time honoured method of ‘sex sells’.

The poster design below is currently being trialed by Active Dental, with the intention, in the interests of sexual equality, to also trial a ‘male version’ soon. Read the rest of this entry »

Packaging Design Mock Ups


I’ve been working on the Essentials4Men website and stationery designs recently following the completion of their brand identity two years ago. I’ve really enjoyed this project end to end, because I feel that it’s a new business that has the potential to do exceptionally well after launch.

This week Essentials4Men posted some soap samples to me so that I could create real life packaging design mock ups for their range of organic soaps for men – ensuring that the design and packaging shape and size works well on the actual product itself. Read the rest of this entry »

Website Banner Designs

Website banner designs

What ELSE have we been doing while not blogging? Not sitting in beer gardens doing nothing, no sir-e I promise :P

We’ve also created some new banner designs for Hunkydory Home. We re-designed the Hunkydory Home website in summer 2012 and it went live in October that year. Since then we have supplied them with regular updates to their homepage banner … keeping it fresh and seasonal like any shop window display should be.

Here are some of the designs we’ve created for Hunkydory over the last year … Read the rest of this entry »

Identity and Web Design Project

Brand Identity Design

First of all, let me just say that I cannot believe I haven’t blogged for two months, where did all that time go! :O

Especially after promising myself I was going to start blogging more every month. That enthusiastic blast of 12 blogs in June must have wiped me out … or maybe there have been too many beer gardens since June? :P Either way – Shame On Me.

One of the projects I’ve been working on while neglecting the blog is a front end web design for Essentials4Men skincare brand. Essentials4Men came to me in 2010, needing a brand identity for their grooming, fashion and accessories start up. Read the rest of this entry »