Comments on: PR Success For Beauty Brand http://www.trulyace.com/blog/design-projects/pr-success-for-beauty-brand/ Graphic Design Wed, 07 Jan 2009 03:55:37 +0000 http://wordpress.org/?v=2.3.1 By: Amanda - Truly Ace Graphic Designer http://www.trulyace.com/blog/design-projects/pr-success-for-beauty-brand/#comment-8332 Amanda - Truly Ace Graphic Designer Tue, 15 Jul 2008 12:47:55 +0000 http://www.trulyace.com/blog/design-projects/pr-success-for-beauty-brand/#comment-8332 Beauty brands, yes, packaging is vital, but to be honest I think packaging is vital for nearly everything one purchases. I know that I'm hugely influenced by packaging when I buy things and sometimes have to shake myself out of a trance over the packaging, look beyond it, and realise that when I've binned the packaging the product just isn't that exciting and I don't even want it that much. The product type that I most get in a packaging tizzy over is stationery - I just love cute stationery. I can spend all day in Paperchase. I urge people to try that one day whilst shopping - when drooling over a product one day, imagine the product itself without the beautiful packaging, it's a scary moment of truth when you realise it's the packaging you desire more than the actual product! Thanks for your kind words on the Naturessence product labels :) Amanda Beauty brands, yes, packaging is vital, but to be honest I think packaging is vital for nearly everything one purchases.

I know that I’m hugely influenced by packaging when I buy things and sometimes have to shake myself out of a trance over the packaging, look beyond it, and realise that when I’ve binned the packaging the product just isn’t that exciting and I don’t even want it that much.

The product type that I most get in a packaging tizzy over is stationery - I just love cute stationery. I can spend all day in Paperchase.

I urge people to try that one day whilst shopping - when drooling over a product one day, imagine the product itself without the beautiful packaging, it’s a scary moment of truth when you realise it’s the packaging you desire more than the actual product!

Thanks for your kind words on the Naturessence product labels :)

Amanda

]]> By: MichaelRogersPR http://www.trulyace.com/blog/design-projects/pr-success-for-beauty-brand/#comment-8146 MichaelRogersPR Fri, 11 Jul 2008 14:12:04 +0000 http://www.trulyace.com/blog/design-projects/pr-success-for-beauty-brand/#comment-8146 This is certainly true for beauty brands. Packaging can make or break whether or not a magazine will feature the product. Nice work on your packaging, it's beautiful! This is certainly true for beauty brands. Packaging can make or break whether or not a magazine will feature the product. Nice work on your packaging, it’s beautiful!

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