On Saturday I popped into the fairly newly opened branch of Wysteria Lane in Birmingham, which is a beautiful shop filled with gorgeous products and extremely imaginative display areas.

Image courtesy of ‘Style Birmingham’

While there I picked up one of their flyers at the till so that I could online shop with them at a later date as I don’t get into the city much. Not surprisingly their flyers were far more imaginative than most also and I thought the retail business owners amongst you would find them interesting.

Rather than the usual bog standard A6/A5 flyer, or small double sided business card holding their details and web address, Wysteria have something far more interesting and beautiful at the till.

They have a concertina business card tied up with a ribbon; two different ribbon colours to choose from no less. I picked up the card with the black ribbon as shown below.

When tied up it’s tiny and not much more cumbersume than a standard business card, but when opened up it holds a vast amount of information. As you can see, they look fabulous too so I should imagine most visitors cannot resist picking one up … which no doubt inevitably leads to online sales for the shop.

If you’re interested in a concertina business card design for your business, please do get in touch with us – www.trulyace.com/contact.html