Mini: 50yrs of the Quintessential British Brand
Source: Graphic Evolution
The quintessential British brand Mini Cooper is 50 years old this week.
What do you think of when you think of ‘Mini’, what is their brand? Off the top of my head I’d say: Economical, fun, British.
A mini is a very small car designed by Sir Alec Issigonis for the British Motor Corporation for the first time in 1959. The vehicle was considered an icon of the 1960′and in 1999 the was given the title of the second most influential car of the 20th Century.
Source: Faber
Mini started it’s life manufactured in Cowley, Oxford, and Longbridge Birmingham …. later Australia, Spain and more. Minis were marketed under the Austin and Morris brand names until 1969 when it was marketed and branded in it’s own right.
Today MINI is owned by BMW and still manufactured in Cowley, Oxford.
Source: Retro To Go
June 22nd, 2009 at 11:36 pm
BRITISH! First thing I think of is the union jack flag on the top! I’m suprised, I thought mini was a lot older than 50 years!
June 24th, 2009 at 2:48 am
“Cute, fun, wish I was shorter”
Thanks for the history lesson!
June 24th, 2009 at 11:52 am
Yes, when I think about it, I think I perceived that it’s older than 50years also.