gym and slim
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queen of easy green
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© Truly Ace 2013
Your brand is about more than just your logo design, though the two are intrinsically linked.
Have an ethos
Decide on your core values and what sets you apart from the competition, your values should be based on research of your target market - you should know what your customers want and ensure you deliver it each and every time.
have an ethos ensure that you and your staff reinforce it with
everything you do and say, prove to your customers that you
can be trusted to stick to your ethos and that they can always
rely on your company to provide this particular quality of products
a company logo design
design is not your brand, it is just another very important
method of underlining and reinforcing your brand image, it is
a symbol that enables you to be recognised instantly by those
that are familiar with your brand.
The logo design should be used consistently on a variety of media, and should be suitable for all forms of marketing, website, stationary, promotional items, signage, it should always look the same so that it can become synonymous with your brand and instantly recognisable.