We recently enjoyed working on a company identity for a new federation of schools in our local area; newly titled 'Cadmus'. The federation intends to link several schools to work in collaboration together for greater achievement across the area.
We took some time to discuss and assist not only with the name for the academy but also the tagline. Taglines such as 'Federation' and 'Academy' were suggested by the brand identity project leader however we advised that these sound somewhat authoritarian and unfriendly for a collaboration of junior schools and so put forward the tagline 'Family of Schools', which was warmly received and implemented into the branding.
Behold the completed logo design and stationery, which is in force now as they take their initiative forward.